imgfst
Dr. SEFIYA K M
Assistant Professor
Commerce
Education

Ph.D

Mahathma Gandhi university,kottayam

B.Ed

Mahathma Gandhi university,kottayam

M Com

Mahathma Gandhi university,kottayam
Achievements

HONORS AND AWARDS

Paper Publication

Book Section

The Impact of Leadership on Organisational Citizenship Behaviour (OCB) and Its Role in Achieving Sustainability Goals: A Secondary Data Analysis
Publisher : WMO Arts & Science College
Published Date : 15/06/2025
Standard No : 978-93-5786-070-3
Self-Perceived Employability among College Students
Publisher : Excel
Published Date : 31/10/2024
Standard No : 978-93-89947-33-5

Journal Article

Influence of Chatbot Experience on Consumer Trust in Conversational Commerce
Publisher : The Rubrics
Published Date : 04/03/2026
Standard No : 2454-1974
The Influence of Workplace Spirituality on the Work Engagement of Nurses
Publisher : Lloyd Business Review
Published Date : 30/06/2025
Standard No : 2583-763X
Exploring the Economic Benefits of Organisational Citizenship Behaviour with Reference to College Teachers
Publisher : International Journal of Advanced Research in Science, Communication and Technology
Published Date : 22/05/2025
Standard No :
A Bibliometric Analysis on the Emergence and Evolution of Gig Economy.
Publisher : PRERANA: Journal of Management Thought & Practice
Published Date : 01/03/2025
Standard No : 0974-908X
DIGITAL NUDGING: A BIBLIOMETRIC ANALYSIS.
Publisher : PRERANA: Journal of Management Thought & Practice
Published Date : 30/09/2024
Standard No : 0974-908X
THE INFLUENCE OF CHATGPT USER EXPERIENCE ON TECHNO-INSECURITY AMONG COLLEGE TEACHERS: EXAMINING THE MODERATING ROLE OF ROLE AMBIGUITY
Publisher : International Journal of Global Research Innovations & Technology
Published Date : 30/09/2024
Standard No : 2583-8717
IMPLEMENTING GOODS AND SERVICES TAX: PERCEPTION OF RETAILERS
Publisher : Meridian
Published Date : 30/06/2022
Standard No : 2278-750x
Paper Presentation

Seminar/Workshop Presentation

Why we want what we see: Exploring the influence of food vlogger content on Instagram user behviour

Name of Seminar/Programme/Award : Esploro 2026, the two day Annual Research Conclave and International Conference on Resilience and Responsibility: Scientific, Literary and Economic Dimensions
Type : International
Date : 24/03/2026 TO 25/03/2026
Sponser :
College Conducted : MES Asmabi College
Organizer : Research Departments of Botany, English, Commerce and IQAC

The Effect of Online Reviews, Product Appeal and Website Appeal on Purchase Decisions in E-commerce: The Mediating Role of Customer Engagement

Name of Seminar/Programme/Award : 6th International Conference FMS-PICITIM 2026
Type : International
Date : 27/02/2026 TO 28/02/2026
Sponser :
College Conducted : Parul University
Organizer : Parul University's Faculty of Management Studies in collaboration with Assumption University, Thailand

Influence of Chatbot Experience on Consumer Trust in Conversational Commerce

Name of Seminar/Programme/Award : 12th International Conference on Business 5.0
Type : International
Date : 04/12/2025 TO 05/12/2025
Sponser :
College Conducted : Amity University Madhya Pradesh
Organizer : Amity Business School

The influence of workplace spirituality on work engagement of nurses

Name of Seminar/Programme/Award : Esploro 2025 Annual Research Conclave and International Conference on Climate Change and Sustainable Societies
Type : International
Date : 21/01/2025 TO 22/01/2025
Sponser :
College Conducted : MES Asmabi College, P. Vemballur
Organizer : Research Department of English, Botany, Commerce & IQAC

Exploring the Effect of Techno Stress on User Experience of chat GPT interactions of College Teachers

Name of Seminar/Programme/Award : Igniting Innovation - The Future of Global Entrepreneurship
Type : International
Date : 19/08/2024 TO 19/08/2024
Sponser :
College Conducted : Carmel College (Autonomous), Mala
Organizer : Department of Business Administration

Self-Perceived Employability among College Students

Name of Seminar/Programme/Award : Management Research Sahrdaya-SIMS 2024 (ICMRS’24)
Type : International
Date : 06/06/2024 TO 07/06/2024
Sponser :
College Conducted : Sahrdaya Institute of Management Studies (SIMS), Kodakara
Organizer : Sahrdaya Institute of Management Studies (SIMS), Kodakara

Digital Nudging: A Bibliometric Analysis

Name of Seminar/Programme/Award : The Global Business Behavioural Strategies for Sustainable Management Practices: ESG to SDG's (GLOSMAN-2024)
Type : National
Date : 19/02/2024 TO 20/02/2024
Sponser : ICSSR
College Conducted : NIT, Hamirpur
Organizer : DoHSS & DoMS

BIBUOMETRIC ANALYSIS ON BRAND IMAGE AND LOYALTY

Name of Seminar/Programme/Award : International Seminar On "Emerging Trends In Commerce, Management And Economy"
Type : International
Date : 30/06/2023 TO 30/06/2023
Sponser :
College Conducted : Carmel College (Autonomous), Mala, Thrissur
Organizer : Department Of Business Administration in collaboration with IQAC

Implementing GST: Perception of Retailers

Name of Seminar/Programme/Award : Esploro 23 Annual Research Conclave & International Conference
Type : International
Date : 29/03/2023 TO 30/03/2023
Sponser :
College Conducted : MES Asmabi College in collaboration with Kerala State Higher Education Council.
Organizer : Research Department of Commerce jointly with Research Department of Botany and Research Department of English